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Real estate investing can be a profitable and worthwhile financial venture to build cash flow, obtain a great return-on-investment and to build a legacy for your children and your children’s children. However, be wise and understand that you can achieve significant success sooner by avoiding common investor pitfalls.
Mistake # 1 – Spending thousands of dollars buying books, tapes and attending seminars and then putting all of that information on a bookshelf and never looking at (or using) it
I am continually amazed at the number of “would be” investors who have spent a bundle of money attending seminars, getting an education and then never using it to start their investment program. Not only is it a waste of thousands of dollars but it could be the biggest financial mistake you can make.
Mistake # 2 – Failure to learn the basics of real estate investing
The other extreme to Number 1 above are potential investors who realize real estate is the best way to accumulate wealth and venture into the purchase of properties without knowing the basics of real estate investing. Those investors are certain to get into financial trouble.
Mistake # 3 – Fear of making a huge financial mistake
We all fear making mistakes, especially a large financial one. If you follow the advice in Number 2 above, you won’t have to worry about making a financial mistake.
Mistake # 4 – Not looking at more properties
Don’t fall in love with the first property you look at. Lots of investors buy properties because they “look nice” or they are too lazy to see what else is currently on the market that may be better. Part of sound real estate investing is in giving yourself a choice so you can select the best one, financially.
Mistake # 5 – “A better deal may be around the corner” syndrome
This is the opposite mistake of Number 4. This investor never starts his or her real estate investment program because they always hope a better deal may be out there somewhere if they wait…and wait…and wait.
Mistake # 6 – Thinking that real estate investing is strictly a complicated game that only the wealthy can play
First of all, real estate investing isn’t complicated if you learn how to do it first. Did you know that even professional investors use a simple nine step process to analyze the financial feasibility of an investment property?
Here’s a brief idea of the nine simple steps to use in analyzing any type or size investment property.
A Basic Financial Property Analysis
- Scheduled Gross Income (Income if 100% leased)
- Less: Allowance for vacancies
- Operating Income before expense & Mtg. Pmts.
- Less Operating Expenses (Taxes, insurance, utilities, repairs and maintenance etc.)
- Equals: Operating Income (Income before Mtg. Pmts.)
- Minus: Mortgage Payments
- Equals Cash Flow
- Plus: Mortgage Principle Payment
- Total Return
There is a lot more to it than that, but this is the basic nine step procedure most professional investors use when analyzing any income producing investment property.
Mistake # 7 – Falling in love with a property
Once you’ve got your feet wet and become a real estate investor, you’ll wonder why you waited so long to begin. Now you’ll face another problem – falling in love with your property. They’ve seen how well it is doing, cash flow has been going up each year, and they’ve fallen in love with their tenants (not literally). Two big mistakes are made here. First, never fool yourself into thinking your property is doing well enough to sell or trade up because your cash flow is considerably higher than when you purchased the property.
The second part of mistake number 7 is getting so friendly with your tenants that you fail to maintain rental standards based on what the market will bear. This greatly hinders your growth potential.
Mistake # 8 – Failure to effectively plan your financial goals
Before you purchase that first property, which, of course, you have financially analyzed, determine what you expect from your investments — your financial goals. It is known as “The ‘time vs. money’” concept. The more you have of one the less you need of the other in order to reach your financial goals.
Mistake # 9 – Trying to purchase properties that the seller isn’t motivated to sell
Buying off-market properties is a wise strategy that can can generate “built-in” profits. However, I have seen potential buyers continually try to purchase investment properties that owners are just not interested in selling. This includes property owners with the attitude that “Sure, it is for sale… for a price.” Unfortunately the ‘for a price’ part usually means it will make no financial sense for a buyer.
Mistake # 10 – Believing you can get rich overnight.
Getting rich overnight won’t happen . . . (regardless of what a number of the so called “experts” tell you). It takes time, hard work and knowledge of real estate investing to do it with maximum return. The important thing to remember is that YOU can do it. You can join the millions of investors who generate sizable incomes by investing in real estate but be patient and prudent.
Mistake # 11 – Not financially analyzing a potential investment property
This is the most serious mistake an investor, or potential investor, can make. I have seen a few pros in the business rely on a “worthless and inaccurate” rule of thumb to make a huge financial purchase decision, with total disregard for how well the property will perform.
It’s all in the numbers! Make sure you have carefully collected the right data, that you are allowing for all contingencies and that the numbers work before you buy.
Oh, yes, there is one more major mistake lots of investor make:
Mistake # 12 – Thinking it is important to pay off your mortgage as soon as you can because mortgages are a ‘necessary evil’
First of all as a real estate investor, mortgages are an important part of financial success and not a necessary evil. You must learn why this is true. You must learn how, in the right situation, a second or third mortgage can be a nice thing. Secondly, mortgages are one of the keys to generating wealth in real estate. You must learn how to use financing as one of the keys to building a profitable real estate portfolio, without concern for it being “risky.”
Bill Manassero is the founder/top dog at “The Old Dawg’s REI Network,” a real estate investing blog, newsletter and podcast for seniors and retirees. His personal real estate investing goal, which is being chronicled at olddawgsreinetwork.com, is to own/control 1,000 units/doors in 6 years. Prior to real estate, Bill and his family lived in Port-au-Prince, Haiti as missionaries, serving orphaned, abandoned and at risk children for their nonprofit organization Child Hope International.
