One of the most difficult decisions real estate investors make is in choosing the right investment property. It is critical, especially in the beginning, that you fully understand how to select the best property for the best return. In this episode, Bill will explore how successful investors select the right properties in the best locations.
It is the most important decision real estate investors make. That is, determining what to invest in and where to invest. It is critical, especially in the beginning, that you fully understand what you are looking for and where. Otherwise, you will find yourself following multiple rabbit trails into all kinds of areas, asset classes and investment types – ultimately cost you a lot of money and much precious time.
On the “what to invest in,” there are many types of real estate investments.
You should be very clear, early on, on what you are investing in and why. And it always goes back to your why! Why are you investing in the first place? What is the true reason for getting involved in real estate investing. Is it strictly financial, or is it something more?
Whatever your reasons, be clear and write down your goals before you start spending your precious time and money. There are a multitude of reasons you may be interested in investing, but you first must get to the core of your “why?”
Check out our episode #122 on “The Importance of Knowing Your Why.”
Once you are clear as to what you are looking for and why – look at your end goal and work backwards to develop your strategic plan. Also, ask yourself, “How much do I need by when?” Once you determine what your basic monthly income number is, I would double that amount. Because, if your numbers are too tight, you are not allowing for economic shifts, vacancies, major capital repairs and other costs that can truly throw you for a loop – it’s what I call the Old Dawg Principle – “Plan for what you never ever expect to happen!” Whatever your goal, look at the best way to get there and when you want it to happen.
For example, if your strategy is buying single family homes and you need $2,000 a month in additional monthly income, assuming, for example, that each door or home will cash flow $200 per month (on average), it would take 10 houses to make your goal. How long would it take to acquire 10 houses and over what time period? 1-a-year for 10 years, 2-a-year for 5 years? 3 in one first year, followed by 2 in year two? Or maybe you might just decide to it in less time by buying a 10-unit apartment building?
Whatever you do, he need to have a good understanding of your resources and be able to answer questions such as,“How will I get the money to do what I want to do and in what period of time?,” How much available time do I have to accomplish my goal (only Saturdays, early mornings, late at night, when everyone is asleep, like our recent guest David Sweeney, the police lieutenant from Seattle – 179: Police Lieutenant’s First Rental Property Purchase is an Apartment Building, who did all his property searches at night).
And you need to factor in things like, for every 10 offers I make, for example, how many will get accepted. How much time will it take me to find 10 good properties – and you factor that into your plan and timeline.
Also, build in what I call “accountability factors” to insure you can I stick to your plan. Set it in to your plan t sit down monthly, quarterly, etc. with a mentor or other accountability person, to review where you are at.
Once you’ve built the foundation, now you are ready to buy your properties. Now, of course, I’m focusing on a buy and hold strategy here but you can adapt it to whatever your particular strategic plan is.
Now that you know your “why” and your “what,” you need to focus on your “where.”
Now, I always say buy close to home if you can and if it makes financial sense. However, if the numbers don’t work and the market is not favorable, I would look elsewhere. However, personally, I consciously choose not to buy near to where I live for a number of reasons:
You don’t need to be an experienced investor with deep pockets to make money in real estate. In fact, some of the most successful investors started out with small and simple portfolios. How invested you become depends on your why, long term strategy and the amount of time and money you are willing to commit.
If you have considered buying an investment property, it’s important to know that your options are endless. Here are four questions you should ask to identify your “where”:
People rent for different reasons. Some are university grads looking to establish themselves in a city prior to becoming homeowners. Or, like my son Elijah who is moving to a different state to go to college. He is looking to buy a property and “house hack” so that he can live in rent-free AND generate some additional income at the same time. His plan is to buy a fourplex, get a low interest and low down-payment FHA loan, rent out three units and have those tenants pay the mortgage, cover his rent and help generate additional income for him for school and personal living expenses. And, as his first rental investment, move in a year, buy another and repeat, with the idea to leverage and eventually grow his won real estate portfolio over time.
Some investors may simply be looking for an affordable AirBNB property that they rent and sublet or buy and lease out. While short term rentals require a little more hands-on involvement, they can be incredibly lucrative.
In either case, you want to make sure that whatever you invest in that the rental demand is strong in the area.
Knowing your competition is one of the most important considerations when choosing an investment property. How much are comparable properties renting for? Is the vacancy rate high or low? What condition are the other accommodations in, and how will your property compare? Much like home buyers, potential tenants are doing plenty of research online before making a decision, and they have a better perception of value than ever before. Get a good idea of what potential renters are expecting.
Regardless of which market you are interested in, nicer homes generally attract nicer tenants. Good quality tenants will take pride in your place, but you need to give them something to be proud of. If the property you are interested in is dated or requires some cosmetic updates, don’t be afraid to roll up your sleeves. Finishes don’t need to be fancy. Choose durable flooring and cabinets. A clean income property will attract the right kind of tenants to occupy your home.
Most real estate investors have a long term plan in mind, but you never know when your plans might change. It’s always wise to choose an investment property in a neighborhood that is likely to appreciate. Look for historical sales data and drive around the area to observe the condition of the surrounding homes. Good signs of an appreciating neighborhood are good schools, decreasing crime statistics, plenty of employment opportunities nearby, and surrounding homes that display pride of ownership. Expect to pay a premium if you’re thinking of buying a home in a major city or vacation destination, but your additional rental income will make your investment well worthwhile.
Having a great property in a great neighbor does not, alone assure a successful investment. Make sure you understand the numbers and that they confirm that your property is in fact a great investment. Remember, there is a big difference between buying a nice place to live and buying a smart investment. The numbers have to work.
You need to know the relative ratios and metrics before you buy to position your investment for short and long term success.
Check out our 3-part podcast series on Analyzing Rental Properties.
How long do you want to hold on to the properties? 3, 5, 20 years? Indefinitely? What do you hope to see when you sell? Projected returns?
Do you plan to leverage your property to purchase other properties or just to cash-out once equity reaches a certain level?
Personally, I like to make money when I buy – not when I sell, but if you need to sell, you need to be prepared. If you do not have multiple exit strategies in mind before you purchase the property, you can get yourself into a bit of a pickle.
Time is money, and if you are holding onto an asset, you are cash-strapped because all of your capital is in that asset. You might not hypothetically be losing money right then and there, but you are losing opportunity cost. You don’t want to be sitting on the sidelines doing nothing.
Do you have a plan if your long-term hold goes south because of economic or other factors that are out-of-your-control. What if the rental market dries up and home sales are horrible? What are you willing to do? Some of your options might be:
These are a few of the key factors you need to carefully consider when choosing a rental property. Before choosing a property make sure you have done your homework and clearly understand your goals. Taking the time to buy smart and right will reap benefits for years to come.
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